The 16 Tech Community Corporation unveiled three new brands today for the 16 Tech Innovation District’s innovation hub, makerspace and artisan marketplace. The new brands feature identifying marks that reflect the energy and distinguishing characteristics of the activity centers located in the innovation hub and complement the 16 Tech Innovation District brand.
The 100,000+ square-foot innovation hub, which sits in the heart of the 50-acre innovation district, will be known as HqO, a name that both honors the building’s history as the former Indianapolis Water Company and identifies it as the effective headquarters for 16 Tech. HqO is currently under construction and will be home to a makerspace, an artisan marketplace, and flexible workspace for companies, creators and innovators.
“HqO will be the heartbeat of the district,” said Bob Coy, president and CEO of the 16 Tech Community Corporation. “The name reinforces the physical location of 16 Tech at the confluence of the White River and Fall Creek and supports the hub’s purpose as the district’s central gathering place. It’s also a play on the chemical formula for water (H2O), which is the most essential resource for life. Similarly, innovation – which 16 Tech exists to harness and promote – is essential for our region’s economic future and prosperity.”
The makerspace will take up 15,000 square feet of space within HqO and is branded Machyne. It will be a membership-based community where people with a passion for learning and creating gather to take classes and work on projects while sharing ideas, equipment and knowledge.